Awake Organics

Water Activated Vegan Natural Shampoo


Awake Organics revolutionary, water-activated natural shampoo is a fantastic product for all hair but it’s especially beneficial for dry, colour-treated and thinning hair.

Get up to 35 washes with 55g natural, plastic free shampoo – that’s more shampoo than a conventional 250 mL bottle! It’s water-free, making it better for the environment, easy to transport, light-weight and convenient.

100% Plant-based, Plastic Free, Vegan, certified Cruelty Free and made in England.


  • Stimulates your scalp with natural caffeine from Guarana seed, organic Rosemary and Lemongrass oil.
  • Strengthens and softens hair with Coconut milk protein.
  • Enhances volume and shine with Acacia tree gum.
  • pH balanced to prevent excess dryness and extreme colour-stripping. 
  • No SLS, Alcohol, Palm Oil, Petroleum by-products or Parabens. This is natural shampoo that’s good for you and good for the planet.
  • Uplifting scent provided by organic Lemongrass and Rosemary oils.
  • Water-activated! This shampoo transforms from powder to lather.

Key Ingredients:

Natural Caffeine from Guarana Seed 
The main active ingredient of Guarana is caffeine and it’s richer in  caffeine that coffee! (1). Caffeine promotes healthy hair growth by helping stimulate circulation, increasing blood flow to the scalp and hair follicles (2).

Organic Rosemary Oil
This is very powerful oil used widely in the Mediterranean to promote thick hair. Rosemary essential oil boosts circulation, helping hair follicles from being starved of blood supply, dying off, and potentially leading to further hair loss. Rosemary is also antibacterial and anti-inflammatory, which helps with itching and dry scalp.

Organic Coconut Milk
Coconut milk contains lauric acid, protein, and vitamins E, B1, B3, B5, and B6. It’s a natural conditioner that nourishes, softens and strengthens hair. It’s also very gentle on your scalp.


What to Expect

Aroma: Citrus, Herbaceous.
Texture: Fine, free-flowing powder.
Foam: Rich and satisfying.

Ingredients: **Sodium Cocoyl Isethionate (Mild Coconut-derived Cleanser), *^Tapioca Starch, *^Cocos Nucifera (Coconut Milk) Powder, **Coco-glucoside (Derived from Coconut and Fruit Sugars), *^Paullinia Cupana (Guarana Seed) Extract, Triticum Vulgare (Wheat Germ) Oil, Acacia Senegal (Acacia Tree) Gum, ^Citric Acid, *^Maltodextrin, *Rosmarinus Officinalis (Rosemary Leaf) Oil, *Cymbopogon Flexuosus (Lemongrass) Oil, +Citral, +Limonene, +Geraniol. (*Certified Organic Ingredient, **Biodegradable, ^Food Grade, +Occurs Naturally)

Directions: Shake a small amount of the powder onto your palm, which should be wet from the shower. Rub hands together to form a thick paste. Massage the paste onto roots of wet hair and lather, adding a little more water to boost foaming action. Rinse as usual. Follow with the conditioner of your choice.

Please note, this shampoo DOES NOT require an additional vinegar rinse as it’s already perfectly pH balanced.

Avoid water in the bottle. Avoid contact with eyes (for obvious reasons!).

Video Tutorial Available here:

Packaging: Aluminium bottle and cap. 100% recyclable. Plastic Free.